Don’t make this mistake!
I teach women in fee-for-service businesses how to diversity their income streams. After all, there are many ways to earn what you’re truly worth. Great. But I also tell them not to launch more than one income stream every six months. You’ve got to have the energy to market it, the time to focus on it and the money to spend on it. My mistake: launching two projects at once. I didn’t mean to. That is partly why I’m so damn busy. The rate-setting toolkit project (www.ratesettingtoolkit.com) was pushed back while I looked for a good marketing consultant. (And finishing the toolkit itself took me longer than I anticipated.) Now, it is launching near the same time that I am rolling out the Virtual Earn Your Worth program. I may rip my hair out. I know better than this. But at this point, I’ve got to roll with it and remember my lesson carefully.
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