Only Work with Ideal Clients

For a while now, I have only worked with my “ideal clients”. I politely refer out people who don’t fit my ideal client profile. What a difference this has made! I love my work more and I find I get more done in sessions in an easier manner. Ideal clients are also happier with our work. I noticed that when I had disgruntled clients, or people who were slow to pay, they were inevitably the type of clients whom I didn’t enjoy working with anyway.

I was thinking about this when I read virtual assistant Danielle Keister’s latest 10-day e-course installment: “Ramp Up Your Billable Hours” (you can get this by going to www.therelief.com) This stood out:

Unideal clients take up twice, even triple, the space of ideal clients in your practice. When there isn’t a fit, clients become needy and demanding. They will seem hard to please, constantly changing their mind.
Unideal clients will nit-pick your hours and rates. They will disrespect your work, and stress you about payment. They increase your administrative hours, and prevent you from paying equal attention to other clients.

It is so true! We may think we can’t afford to turn someone away. But the cost of taking “unideal” clients is simply too high.

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